CALL FOR EXPRESSION OF INTEREST

Opportunity for Digital Marketing & Online Presence Experts

Reference: ADMIT/EOI/2025/DM-OPE

Date of Issuance: May 30, 2025

1. Introduction and Organizational Background

ADMIT is a dedicated organization committed to fostering sustainable growth and achieving global success for Cambodian businesses. In alignment with our comprehensive 2025-2028 Strategic Plan, a core focus is placed on significantly enhancing the capacity and capabilities of Cambodian enterprises, with a particular emphasis on the vital agricultural sector. Our efforts are directed towards elevating their export standards and optimizing their performance in international trade arenas. To effectively deliver on this mandate, ADMIT operates with a dedicated core team, strategically complemented by a robust and dynamic network of highly experienced and specialized professionals.

2. Purpose of this Call for Expression of Interest

In our ongoing commitment to expanding and strengthening our expert network, ADMIT Investment & International Trade formally invites qualified and experienced professionals and firms specializing in Digital Marketing & Online Presence to submit an Expression of Interest (EOI). We are seeking to collaborate with experts who possess specialized skills, profound knowledge, and practical experience that can significantly contribute to and enhance our core service offerings. These services are primarily focused within the critical areas of Export Development & International Trade and Agricultural Value Chain Consulting for Cambodian businesses.

This Call for Expression of Interest specifically seeks experts to support Cambodian enterprises in leveraging digital platforms to enhance their international visibility, market access, and overall export competitiveness.

3. Scope of Services & Expected Qualifications for Digital Marketing & Online Presence Experts

ADMIT is seeking experts who can deliver high-impact services and demonstrate proven expertise in the following key areas:

• Channel Assessment & Selection:
  • Conducting thorough assessments of various digital marketing channels (e.g., social media, SEO/SEM, email marketing, content platforms, e-commerce marketplaces relevant to international trade).
  • Providing strategic recommendations for channel selection tailored to specific business objectives, target international markets, and product categories, particularly for agricultural products.
• Strategy Development:
  • Designing comprehensive and actionable digital marketing and online presence strategies aligned with clients’ export goals and overall business plans.
  • Developing strategies for brand building, lead generation, customer engagement, and online sales conversion in international markets.
• Implementation Guidance:
  • Providing expert guidance and support to Cambodian businesses in the practical implementation of their digital marketing strategies.
  • Assisting with the setup of digital tools, platforms, and processes, and building internal capacity within enterprises.
• Management & Optimization:
  • Offering services for the ongoing management of digital marketing campaigns and online presence.
  • Utilizing analytics and performance data to continuously monitor, evaluate, and optimize digital marketing efforts for maximum impact and ROI in export markets.

Successful candidates should ideally possess:

• A proven track record of success in developing and executing digital marketing and online presence strategies, preferably with experience in international markets.
• Deep understanding of current digital marketing trends, tools, and best practices.
• Experience working with businesses in export development, international trade, or the agricultural sector will be a significant advantage.
• Strong analytical, communication, and project management skills.
• Ability to provide consultancy, training, and hands-on support.

4. Submission Requirements

Interested professionals or firms are invited to submit an Expression of Interest that includes the following:

• Cover Letter: Briefly introducing the applicant/firm and outlining the motivation for applying and suitability for the role (max 2 pages).
• Profile/Curriculum Vitae (CV): Detailed CV(s) of the key personnel who would be involved, highlighting relevant experience and qualifications related to the scope of services.
• Portfolio/Case Studies: Examples of previous work or case studies demonstrating expertise in the areas listed above, particularly projects that have resulted in tangible benefits for clients in terms of market expansion or export growth (max 5 examples).
• Statement of Approach: A brief outline of the applicant’s proposed methodology or approach to supporting Cambodian businesses in enhancing their digital marketing and online presence for export (max 1 page).
• References: Contact details for at least two professional references.

5. Submission Deadline

All Expressions of Interest must be submitted electronically to email: [email protected] before June 30, 2025, 17:00 PM Cambodia Time (GMT+7).

Please indicate “EOI – Digital Marketing Expert – [Your Name/Company Name]” in the subject line of the email.

6. Evaluation and Next Steps

Submissions will be evaluated based on the demonstrated expertise, relevant experience, proposed approach, and overall alignment with ADMIT’s objectives. Shortlisted candidates may be invited for an interview or further discussion.

ADMIT reserves the right to accept or reject any EOI, and to annul the EOI process and reject all EOIs at any time prior to contract award, without thereby incurring any liability to the affected applicant or any obligation to inform the affected applicant(s) of the grounds for ADMIT’s action.

7. Enquiries

For any clarifications or enquiries regarding this Call for Expression of Interest, please contact Mr. Vannal Van, Managing Director of ADMIT Investment and International Trade and Email: [email protected].

We look forward to receiving your submissions and potentially partnering to empower Cambodian businesses in the global marketplace.