Program 1: Export Training

Your Gateway to Global Markets

Scope: Comprehensive guidance on International Commercial Terms (Incoterms®), selection of optimal transportation modes (sea, air, land, multimodal), warehousing strategies (including bonded, climate-controlled, and distribution centers), cargo insurance options, and methodologies for optimizing the entire flow of goods from point of origin to final destination, including customs procedures and last-mile delivery considerations.
Key Benefit: Achieve cost savings, reduced transit times, enhanced delivery reliability, and minimized risks associated with international goods movement, leading to improved customer satisfaction and stronger profit margins.
Key Highlight: Practical, tailored advice on navigating complex international logistics, including leveraging technology for supply chain visibility, managing documentation efficiently, and mitigating common shipping challenges.
Target: Businesses new to exporting (including individual entrepreneurs), existing exporters seeking to optimize their supply chain, and companies looking to reduce logistical costs and improve operational efficiency in international trade.

Scope: In-depth market research to identify viable international markets, development of market entry strategies (direct exporting, agents, distributors, joint ventures), techniques for identifying and qualifying international buyers, international negotiation tactics, understanding and adapting to cultural considerations in business, and implementing effective international sales techniques.
Key Benefit: Successfully penetrate new international markets, increase export sales volume, and build sustainable relationships with overseas buyers by understanding their needs and cultural contexts.
Key Highlight: A strategic approach to international market expansion, combining data-driven market analysis with culturally sensitive sales and negotiation training.
Target: Companies looking to expand their sales into new geographic regions, businesses (including individual exporters) needing to adapt their sales approach for diverse cultural environments, and organizations aiming to build a robust international sales pipeline.

Scope: Guidance on leveraging online platforms (websites, social media, B2B/B2C marketplaces) for international outreach, developing social media marketing campaigns tailored to specific export markets, implementing search engine optimization (SEO) strategies for international audiences, formulating B2B/B2C e-commerce strategies, and integrating secure online payment solutions for cross-border transactions.
Key Benefit: Expand global reach, generate qualified international leads, and drive export sales through effective and targeted online marketing and e-commerce channels.
Key Highlight: A holistic digital strategy that integrates various online tools and platforms to create a powerful international online presence and sales funnel, including adapting content for local languages and preferences.
Target: Businesses (including individual entrepreneurs) aiming to utilize digital channels to find and engage international customers, companies looking to establish or optimize their international e-commerce presence, and exporters wanting to enhance their brand visibility in global markets.

Scope: Detailed understanding and practical application of FTAs, such as the Regional Comprehensive Economic Partnership (RCEP), to gain preferential market access. This includes analysis of specific FTA provisions, rules of origin requirements, documentation needs (e.g., certificates of origin), and strategies for leveraging tariff reductions and other benefits.
Key Benefit: Reduce export costs through lower tariffs, gain a competitive advantage in FTA partner markets, and simplify customs procedures, making products more attractive to international buyers.
Key Highlight: Expert guidance on navigating the complexities of FTAs, ensuring compliance with rules of origin, and maximizing the financial and market access benefits offered by these agreements.
Target: Exporters (including individuals and companies) targeting markets covered by FTAs, businesses looking to understand how FTAs can reduce their export costs, and companies needing assistance with FTA compliance and documentation.

Scope: Assistance in navigating complex import regulations in target markets, understanding and complying with product standards (e.g., safety, labeling, quality), managing testing and certification requirements, and addressing SPS measures related to food safety, animal, and plant health.
Key Benefit: Ensure market access by meeting all mandatory technical and regulatory requirements of the importing country, avoiding costly delays, rejections, or penalties at the border.
Key Highlight: Proactive identification and interpretation of applicable TBT and SPS measures, providing clear roadmaps for compliance and minimizing trade friction.
Target: Exporters (individual or corporate) of food products, agricultural goods, manufactured items, and any products subject to specific technical or health-related import regulations in their target markets.

Scope: Comprehensive training and support in correctly preparing all necessary export documents, including commercial invoices, packing lists, certificates of origin, bills of lading (or air waybills), export declarations, and any other specific documents required by the importing country. Guidance on navigating customs clearance processes efficiently.
Key Benefit: Smooth and timely customs clearance, avoidance of fines or delays due to incorrect documentation, and improved cash flow through faster processing of export shipments.
Key Highlight: Meticulous attention to detail in document preparation and process management, ensuring full compliance with both exporting and importing country customs regulations.
Target: All businesses (including sole proprietorships) involved in exporting, particularly those new to international trade or those experiencing challenges with documentation and customs clearance.